/* ============================================================
   ÉLITE STUDIO — PORTAFOLIO
   Concepto: tablero de resultados. Todo el marketing del negocio
   (estrategia, oferta, estructura, anuncios, contenido, medición)
   presentado como un sistema que se mide en plata.
   Identidad de la web: negro + crema + dorado, Archivo.
   ============================================================ */
:root {
  --bg:        oklch(0.15 0.006 75);
  --bg-deep:   oklch(0.105 0.006 75);
  --surface:   oklch(0.21 0.008 78);
  --ink:       oklch(0.95 0.01 85);
  --muted:     oklch(0.74 0.015 80);
  --gold:      oklch(0.80 0.12 82);
  --gold-hi:   oklch(0.89 0.13 90);
  --gold-deep: oklch(0.60 0.10 68);
  --line:      oklch(0.32 0.012 80);
  --red:       oklch(0.63 0.22 28);
  --ease: cubic-bezier(.16, 1, .3, 1);
  --pad: clamp(1.1rem, 4.5vw, 3.5rem);
  --mono: "Martian Mono", ui-monospace, "Cascadia Mono", monospace;
  --sans: "Archivo", "Helvetica Neue", Arial, sans-serif;
}
*, *::before, *::after { box-sizing: border-box; }
html { -webkit-text-size-adjust: 100%; background: var(--bg-deep); }
html.lenis, html.lenis body { height: auto; }
.lenis.lenis-smooth { scroll-behavior: auto !important; }
body {
  margin: 0; background: var(--bg); color: var(--ink);
  font-family: var(--sans); font-size: 1rem; line-height: 1.6;
  -webkit-font-smoothing: antialiased; overflow-x: hidden;
}
img { max-width: 100%; display: block; }
a { color: inherit; text-decoration: none; }
button { font: inherit; color: inherit; background: none; border: 0; cursor: pointer; }
::selection { background: var(--gold); color: var(--bg-deep); }
:focus-visible { outline: 2px solid var(--gold); outline-offset: 3px; border-radius: 4px; }
.gold { color: var(--gold); }

/* Grano */
.grain {
  position: fixed; inset: -50%; z-index: 90; pointer-events: none; opacity: .07;
  background-image: url("data:image/svg+xml;utf8,<svg xmlns='http://www.w3.org/2000/svg' width='160' height='160'><filter id='n'><feTurbulence type='fractalNoise' baseFrequency='.85' numOctaves='3' stitchTiles='stitch'/></filter><rect width='100%' height='100%' filter='url(%23n)'/></svg>");
  animation: grain 1.2s steps(6) infinite;
}
@keyframes grain {
  0%{transform:translate(0,0)} 20%{transform:translate(-4%,3%)} 40%{transform:translate(3%,-5%)}
  60%{transform:translate(-2%,4%)} 80%{transform:translate(5%,2%)} 100%{transform:translate(0,0)}
}

/* ---------- Botones ---------- */
.btn {
  display: inline-flex; align-items: center; justify-content: center; gap: .6em;
  min-height: 52px; padding: .9em 1.5em; border-radius: 999px; border: 1px solid transparent;
  font-weight: 700; font-size: 1rem; letter-spacing: -.005em; line-height: 1.1; text-align: center;
  transition: transform .45s var(--ease), background-color .3s, border-color .3s, color .3s;
  -webkit-tap-highlight-color: transparent;
}
.btn svg { flex: none; transition: transform .45s var(--ease); }
.btn--gold { background: var(--gold); color: oklch(0.16 0.02 75); }
.btn--gold:hover { background: var(--gold-hi); transform: translateY(-2px); }
.btn--gold:hover svg { transform: translateX(4px); }
.btn--ghost { border-color: var(--line); }
.btn--ghost:hover { border-color: var(--gold); color: var(--gold); }
.btn:active { transform: scale(.97); }
.btn--wa svg { width: 20px; height: 20px; }

/* ---------- Barra de estado (fija, no bloquea toques) ---------- */
.hud { position: fixed; inset: 0; z-index: 60; pointer-events: none; font-family: var(--mono); color: var(--ink); }
.hud__top {
  position: absolute; top: calc(10px + env(safe-area-inset-top)); left: 50%; transform: translateX(-50%);
  display: flex; align-items: center; gap: .9rem; white-space: nowrap;
  font-size: .64rem; letter-spacing: .08em; text-transform: uppercase;
  padding: .38rem .85rem; border-radius: 999px;
  background: oklch(0.105 0.006 75 / .6); backdrop-filter: blur(8px); -webkit-backdrop-filter: blur(8px);
}
.hud__live { display: inline-flex; align-items: center; gap: .55em; font-weight: 600; }
.hud__live i { width: 8px; height: 8px; border-radius: 50%; background: var(--gold); animation: live 1.8s var(--ease) infinite; }
@keyframes live {
  0% { box-shadow: 0 0 0 0 oklch(0.80 0.12 82 / .7); }
  70%, 100% { box-shadow: 0 0 0 9px oklch(0.80 0.12 82 / 0); }
}
.hud__tc { font-variant-numeric: tabular-nums; color: var(--gold); }
.hud__scene, .hud__meta { color: var(--muted); letter-spacing: .1em; }
.hud__bar { position: absolute; left: 0; right: 0; bottom: 0; height: 2px; background: oklch(0.32 0.012 80 / .6); }
.hud__bar i { display: block; height: 100%; width: 100%; background: var(--gold); transform-origin: 0 50%; transform: scaleX(0); }
@media (max-width: 640px) { .hud__meta { display: none; } .hud__top { gap: .6rem; font-size: .58rem; } }

/* ---------- Intro: línea de facturación ---------- */
.leader { position: fixed; inset: 0; z-index: 100; display: grid; place-items: center; background: var(--bg-deep); color: var(--ink); }
.leader[hidden] { display: none; }
.leader__box { width: min(78vw, 460px); display: grid; gap: 1.1rem; }
.leader__chart { width: 100%; height: auto; overflow: visible; }
.leader__chart line { stroke: oklch(0.32 0.012 80 / .8); stroke-width: 1; }
.leader__line { fill: none; stroke: var(--gold); stroke-width: 3.5; stroke-linecap: round; stroke-dasharray: 1; stroke-dashoffset: 1; animation: draw 1s cubic-bezier(.65, 0, .35, 1) .1s forwards; }
.leader__dot { fill: var(--gold); opacity: 0; animation: appear .3s var(--ease) 1.05s forwards; }
.leader__label { display: flex; justify-content: space-between; align-items: baseline; font-family: var(--mono); font-size: .66rem; letter-spacing: .14em; text-transform: uppercase; color: var(--gold); }
.leader__label b { font-family: var(--sans); font-weight: 900; font-size: 1.15rem; letter-spacing: -.02em; color: var(--ink); font-variation-settings: "wdth" 125; }
.leader__skip { position: absolute; bottom: calc(1.5rem + env(safe-area-inset-bottom)); font-family: var(--mono); font-size: .68rem; letter-spacing: .14em; color: var(--muted); padding: .9rem 1.2rem; }
@keyframes draw { to { stroke-dashoffset: 0; } }
@keyframes appear { to { opacity: 1; } }

/* ---------- Nav ---------- */
.pnav {
  position: fixed; z-index: 70; top: calc(46px + env(safe-area-inset-top)); left: var(--pad); right: var(--pad);
  display: flex; align-items: center; justify-content: space-between; gap: 1rem; border-radius: 999px;
  transition: transform .6s var(--ease), opacity .4s, background-color .4s, padding .4s;
}
.pnav.is-solid {
  background: oklch(0.105 0.006 75 / .78);
  backdrop-filter: blur(14px); -webkit-backdrop-filter: blur(14px);
  padding: .35rem .35rem .35rem 1.1rem;
  box-shadow: 0 10px 30px oklch(0 0 0 / .35), inset 0 0 0 1px oklch(0.32 0.012 80 / .6);
}
.pnav.is-hidden { transform: translateY(-180%); opacity: 0; }
.pnav__brand { display: inline-flex; align-items: baseline; gap: .45em; line-height: 1; }
.pnav__mark { font-weight: 900; font-size: 1.15rem; letter-spacing: -.02em; font-variation-settings: "wdth" 125; }
.pnav__sub { font-family: var(--mono); font-size: .54rem; letter-spacing: .3em; color: var(--gold); }
.pnav__right { display: flex; align-items: center; gap: .4rem; }
.pnav__home { font-size: .88rem; color: var(--muted); padding: .7rem .8rem; }
.pnav__home:hover { color: var(--ink); }
.pnav .btn { min-height: 44px; padding: .7em 1.1em; font-size: .9rem; }
@media (max-width: 520px) { .pnav__home { display: none; } }

/* ---------- PORTADA: el trabajo es la portada ---------- */
.portada {
  position: relative; overflow: hidden;
  padding: calc(104px + env(safe-area-inset-top)) var(--pad) clamp(2.2rem, 5vh, 3.2rem);
  background: radial-gradient(80% 55% at 0% 0%, oklch(0.21 0.028 78), transparent 65%), var(--bg);
}
.cl { display: block; overflow: hidden; padding-bottom: .02em; }
.cw { display: inline-block; }
.mast { display: flex; align-items: center; gap: .6rem; margin: 0; font-size: .92rem; font-weight: 600; color: var(--muted); }
.mast img { width: auto; height: 22px; }
.mast__sep { width: 1.5rem; height: 1px; background: var(--line); }

.cvb { max-width: 1280px; margin: 0 auto; display: grid; gap: clamp(1.2rem, 3vw, 1.8rem); }
.cvb__head { display: grid; gap: 1rem; align-items: end; }
.cvb__title { margin: .9rem 0 0; font-weight: 900; text-transform: uppercase; line-height: .86; letter-spacing: -.045em; font-variation-settings: "wdth" 82; font-size: clamp(3rem, 15.5vw, 8rem); }
.cvb__title .cl { display: inline-block; vertical-align: top; }
.cvb__lede { margin: 0; color: var(--muted); max-width: 40ch; }
.cvb__link { display: inline-flex; align-items: center; gap: .45rem; margin-top: .8rem; padding: .35rem 0; font-weight: 800; color: var(--gold); border-bottom: 2px solid oklch(0.80 0.12 82 / .5); }
.cvb__link svg { width: 16px; height: 16px; }
.cvb__link:hover { border-color: var(--gold); }

.wall { display: grid; grid-template-columns: 1fr 1fr; gap: .6rem; }
.wall__t { position: relative; overflow: hidden; padding: 0; border-radius: 14px; background: var(--surface); text-align: left; isolation: isolate; transition: opacity .5s var(--ease); }
.wall__t img { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; transform: scale(1.04); transition: transform 1.2s var(--ease); }
.wall__t::after { content: ""; position: absolute; inset: 0; z-index: 1; background: linear-gradient(180deg, transparent 50%, oklch(0.08 0.004 75 / .88)); }
.wall__cap { position: absolute; z-index: 2; left: .8rem; right: .8rem; bottom: .7rem; }
.wall__cap b { display: block; font-weight: 800; font-size: clamp(.86rem, 2vw, 1.02rem); line-height: 1.2; }
.wall__cap span { display: block; margin-top: .1rem; font-size: .78rem; color: var(--gold); }
.wall__t--a, .wall__t--b { aspect-ratio: 9 / 14; }
.wall__t--c { grid-column: 1 / -1; aspect-ratio: 16 / 9; }
.wall__t--d, .wall__t--e { aspect-ratio: 1; }
.cvb__nav { display: flex; flex-wrap: wrap; gap: .2rem 1.4rem; font-weight: 700; font-size: .95rem; }
.cvb__nav a { padding: .4rem 0; color: var(--muted); border-bottom: 2px solid transparent; transition: color .3s, border-color .3s; }
.cvb__nav a:hover { color: var(--ink); border-color: var(--gold); }

@media (min-width: 900px) {
  .cvb__head { grid-template-columns: minmax(0, 1fr) minmax(0, 22rem); }
  .cvb__title { font-size: min(6.4vw, 6.2rem); }
  .wall { grid-template-columns: repeat(4, 1fr); grid-template-rows: repeat(2, clamp(170px, 24vh, 250px)); gap: .9rem; }
  .wall__t--a, .wall__t--b, .wall__t--c, .wall__t--d, .wall__t--e { aspect-ratio: auto; }
  .wall__t--a { grid-column: 1; grid-row: 1 / 3; }
  .wall__t--b { grid-column: 2; grid-row: 1 / 3; }
  .wall__t--c { grid-column: 3 / 5; grid-row: 1; }
  .wall__t--d { grid-column: 3; grid-row: 2; }
  .wall__t--e { grid-column: 4; grid-row: 2; }
  .wall:hover .wall__t:not(:hover) { opacity: .42; }
  .wall__t:hover img { transform: scale(1.1); }
}

/* Cinta del sistema (debajo de la portada) */
.ticker-band { overflow: hidden; padding-block: clamp(1rem, 3vw, 1.8rem); background: var(--bg); }
.ticker {
  position: relative; min-width: 0; overflow: hidden;
  margin: 0 -2%; padding: clamp(.8rem, 2vw, 1.15rem) 0;
  background: oklch(0.08 0.004 75); border-block: 1px solid oklch(0.80 0.12 82 / .35);
  transform: rotate(-2.2deg) scale(1.04); box-shadow: 0 30px 60px oklch(0 0 0 / .5);
}
.ticker__track { display: flex; align-items: center; width: max-content; will-change: transform; }
.ticker__track > * { margin-right: clamp(1.1rem, 3vw, 2.2rem); }
.ticker__w {
  flex: none; font-weight: 900; text-transform: uppercase; letter-spacing: -.02em; line-height: 1;
  font-size: clamp(2rem, 8vw, 4.6rem); font-variation-settings: "wdth" 125;
  color: transparent; -webkit-text-stroke: 1.2px oklch(0.95 0.01 85 / .45);
  transition: color .6s var(--ease), -webkit-text-stroke-color .6s var(--ease);
}
.ticker__w.is-lit { color: var(--ink); -webkit-text-stroke-color: var(--ink); }
.ticker__w.is-gold { color: var(--gold); -webkit-text-stroke-color: var(--gold); }
.ticker__sep { flex: none; width: clamp(9px, 1.4vw, 14px); aspect-ratio: 1; background: var(--gold); transform: rotate(45deg); }

/* ---------- Encabezados de sección ---------- */
.scene { position: relative; padding: clamp(4.5rem, 12vh, 8rem) var(--pad); }
.scene--deep { background: var(--bg-deep); }
.scene__head { max-width: 1180px; margin: 0 auto clamp(2rem, 5vh, 3.2rem); }
.slate {
  display: inline-flex; align-items: stretch; margin-bottom: 1.1rem;
  font-family: var(--mono); font-size: .64rem; letter-spacing: .12em; text-transform: uppercase;
  border: 1px solid var(--line); border-radius: 6px; overflow: hidden;
}
.slate span { padding: .42rem .7rem; }
.slate span + span { border-left: 1px solid var(--line); color: var(--muted); }
.slate b { font-weight: 600; color: var(--gold); }
.scene__title {
  margin: 0; font-weight: 900; text-transform: uppercase; line-height: .95; letter-spacing: -.03em;
  font-size: clamp(2.2rem, 7.5vw, 5.2rem); font-variation-settings: "wdth" 110; text-wrap: balance;
}
.scene__kicker { margin: .9rem 0 0; max-width: 46ch; color: var(--muted); font-size: clamp(1rem, 2vw, 1.15rem); }

/* ---------- La diferencia ---------- */
.measure { padding: clamp(5rem, 16vh, 10rem) var(--pad); max-width: 1280px; margin: 0 auto; }
.measure__line { margin: 0; font-weight: 900; text-transform: uppercase; letter-spacing: -.035em; line-height: .98; font-size: clamp(1.7rem, 7vw, 5.4rem); font-variation-settings: "wdth" 108; text-wrap: balance; }
.measure__strike { position: relative; color: var(--muted); }
.measure__strike::after { content: ""; position: absolute; left: -1%; right: -1%; top: 52%; height: .09em; background: var(--red); transform-origin: 0 50%; transform: scaleX(var(--k, 1)); }
.measure__note { margin: 1.6rem 0 0; max-width: 48ch; color: var(--muted); font-size: clamp(1rem, 2vw, 1.2rem); }

/* ---------- 01 — El sistema ---------- */
.system { max-width: 1180px; margin: 0 auto; display: grid; gap: clamp(1rem, 4vw, 4rem); }
.system .scene__head { margin: 0; }
@media (min-width: 980px) {
  .system { grid-template-columns: minmax(0, .9fr) minmax(0, 1.1fr); align-items: start; }
  .system .scene__head { position: sticky; top: 140px; }
}
.sys { --dot: clamp(2.6rem, 7vw, 3.2rem); --gut: clamp(1rem, 3vw, 1.6rem); position: relative; padding-left: calc(var(--dot) + var(--gut)); }
.sys__rail { position: absolute; left: calc(var(--dot) / 2 - 1px); top: calc(var(--dot) / 2); bottom: calc(var(--dot) / 2); width: 2px; background: var(--line); }
.sys__rail i { display: block; width: 100%; height: 100%; background: var(--gold); transform-origin: 50% 0; transform: scaleY(0); box-shadow: 0 0 12px oklch(0.80 0.12 82 / .5); }
.sys__list { list-style: none; margin: 0; padding: 0; display: grid; gap: clamp(2rem, 5.5vh, 3rem); }
.sys__step { position: relative; min-height: var(--dot); }
.sys__n {
  position: absolute; left: calc((var(--dot) + var(--gut)) * -1); top: 0; width: var(--dot); aspect-ratio: 1;
  display: grid; place-items: center; border-radius: 50%;
  background: var(--bg); border: 1px solid var(--line);
  font-family: var(--mono); font-size: .72rem; color: var(--muted);
  transition: background-color .5s var(--ease), color .5s var(--ease), border-color .5s var(--ease), box-shadow .5s var(--ease);
}
.sys__step.is-on .sys__n { background: var(--gold); border-color: var(--gold); color: var(--bg-deep); font-weight: 600; box-shadow: 0 0 0 6px oklch(0.80 0.12 82 / .12); }
.sys__t { margin: 0; padding-top: calc((var(--dot) - 1.1em) / 2); font-weight: 900; text-transform: uppercase; letter-spacing: -.02em; line-height: 1.1; font-size: clamp(1.5rem, 5vw, 2.4rem); font-variation-settings: "wdth" 118; }
.sys__d { margin: .55rem 0 0; color: var(--muted); max-width: 46ch; }
.sys__out { margin: .55rem 0 0; font-weight: 700; color: var(--gold); }
.sys__out::before { content: "→ "; }
.sys__step--result .sys__n { font-family: var(--sans); font-weight: 900; font-size: 1rem; }
.sys__step--result .sys__t { color: var(--gold); font-size: clamp(1.7rem, 6.4vw, 3.2rem); font-variation-settings: "wdth" 112; }
.sys__step--result .sys__d { color: var(--ink); font-weight: 600; }

/* ---------- 02 — Lo que se ve ---------- */
.takes {
  display: flex; gap: clamp(.8rem, 2vw, 1.4rem); align-items: flex-end;
  margin: 0 calc(var(--pad) * -1); padding: .4rem var(--pad) 1.4rem;
  overflow-x: auto; scroll-snap-type: x mandatory; scroll-padding-inline: var(--pad);
  scrollbar-width: none; -webkit-overflow-scrolling: touch; overscroll-behavior-x: contain;
}
.takes::-webkit-scrollbar { display: none; }
.take {
  position: relative; flex: none; scroll-snap-align: start; text-align: left;
  border-radius: 14px; overflow: hidden; background: var(--surface); isolation: isolate;
  transition: transform .6s var(--ease);
}
.take--v { width: clamp(210px, 62vw, 300px); aspect-ratio: 9 / 16; }
.take--h { width: clamp(290px, 86vw, 620px); aspect-ratio: 16 / 10; }
.take__img { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; transition: transform 1.2s var(--ease); }
.take::after { content: ""; position: absolute; inset: 0; background: linear-gradient(180deg, oklch(0 0 0 / .05) 40%, oklch(0.08 0.004 75 / .92)); z-index: 1; }
.take:hover .take__img { transform: scale(1.05); }
.take__play {
  position: absolute; z-index: 2; top: 50%; left: 50%; width: 64px; height: 64px; margin: -32px 0 0 -32px;
  border-radius: 50%; display: grid; place-items: center;
  background: oklch(0.95 0.01 85 / .14); border: 1px solid oklch(0.95 0.01 85 / .5);
  backdrop-filter: blur(6px); -webkit-backdrop-filter: blur(6px);
  transition: transform .5s var(--ease), background-color .3s;
}
.take__play svg { width: 22px; height: 22px; margin-left: 3px; color: var(--ink); }
.take:hover .take__play { transform: scale(1.12); background: var(--gold); }
.take:hover .take__play svg { color: var(--bg-deep); }
.take__meta { position: absolute; z-index: 2; left: 1rem; right: 1rem; bottom: .95rem; }
.take__no { display: block; font-family: var(--mono); font-size: .6rem; letter-spacing: .14em; color: var(--gold); margin-bottom: .3rem; }
.take__title { display: block; font-weight: 800; font-size: clamp(1.05rem, 2.6vw, 1.35rem); line-height: 1.15; }
.take__cat { display: block; font-size: .82rem; color: var(--muted); margin-top: .15rem; }
.take__cat--goal { color: var(--gold); }
.takes__hint { display: flex; justify-content: space-between; align-items: center; gap: 1rem; max-width: 1180px; margin: .2rem auto 0; font-family: var(--mono); font-size: .64rem; letter-spacing: .1em; color: var(--muted); text-transform: uppercase; }
.takes__hint a { color: var(--gold); padding: .6rem 0; }

/* Sala de video */
.theater {
  position: fixed; inset: 0; z-index: 110; display: grid; grid-template-rows: auto 1fr auto;
  background: oklch(0.07 0.004 75 / .97); color: var(--ink);
  padding: calc(.6rem + env(safe-area-inset-top)) var(--pad) calc(.8rem + env(safe-area-inset-bottom));
}
.theater[hidden] { display: none; }
.theater__bar { display: flex; justify-content: space-between; align-items: center; gap: 1rem; font-family: var(--mono); font-size: .66rem; letter-spacing: .12em; text-transform: uppercase; }
.theater__close { width: 48px; height: 48px; border-radius: 50%; display: grid; place-items: center; border: 1px solid var(--line); }
.theater__close:hover { border-color: var(--gold); color: var(--gold); }
.theater__stage { position: relative; display: grid; place-items: center; min-height: 0; padding: .6rem 0; }
.theater__frame { position: relative; background: #000; border-radius: 12px; overflow: hidden; box-shadow: 0 40px 90px oklch(0 0 0 / .7); }
.theater__frame.is-v { height: min(100%, 78svh); aspect-ratio: 9 / 16; max-width: 100%; }
.theater__frame.is-h { width: min(100%, 1100px); aspect-ratio: 16 / 9; max-height: 100%; }
.theater__frame iframe { position: absolute; inset: 0; width: 100%; height: 100%; border: 0; }
.theater__foot { display: flex; align-items: center; justify-content: space-between; gap: 1rem; }
.theater__info b { display: block; font-weight: 800; font-size: 1.1rem; }
.theater__info span { font-size: .85rem; color: var(--muted); }
.theater__nav { display: flex; gap: .5rem; }
.theater__nav button { width: 52px; height: 52px; border-radius: 50%; border: 1px solid var(--line); display: grid; place-items: center; }
.theater__nav button:hover { border-color: var(--gold); color: var(--gold); }

/* ---------- 03 — Planes ---------- */
.subs { display: grid; gap: clamp(1rem, 2.4vw, 1.6rem); max-width: 1180px; margin: 0 auto; }
@media (min-width: 860px) and (max-width: 1099px) { .subs { grid-template-columns: 1fr 1fr; align-items: start; } .pkg--custom { grid-column: 1 / -1; } }
@media (min-width: 1100px) { .subs { grid-template-columns: 1fr 1.12fr 1fr; align-items: start; } .subs .pkg__amt { font-size: 4.3rem; } .subs .pkg__ask { font-size: 1.9rem; } }
.pkg {
  position: relative; display: flex; flex-direction: column; gap: 1.3rem;
  padding: clamp(1.4rem, 3.4vw, 2.3rem); border-radius: 22px;
  background: linear-gradient(180deg, var(--surface), oklch(0.17 0.007 76));
  border: 1px solid var(--line); overflow: hidden; isolation: isolate;
}
.pkg--star { border-color: oklch(0.80 0.12 82 / .7); box-shadow: 0 0 0 1px oklch(0.80 0.12 82 / .15), 0 40px 90px -30px oklch(0.80 0.12 82 / .28); }
.pkg--star::before {
  content: ""; position: absolute; inset: -40% -20% auto auto; width: 70%; aspect-ratio: 1; z-index: -1;
  background: radial-gradient(circle, oklch(0.80 0.12 82 / .16), transparent 65%);
}
.pkg--custom { border-style: dashed; border-color: oklch(0.80 0.12 82 / .45); background: radial-gradient(110% 70% at 100% 0%, oklch(0.80 0.12 82 / .09), transparent 60%), linear-gradient(180deg, var(--surface), oklch(0.17 0.007 76)); }
.pkg__top { display: flex; justify-content: space-between; align-items: flex-start; gap: 1rem; }
.pkg__name { margin: 0; font-weight: 900; text-transform: uppercase; letter-spacing: -.02em; font-size: clamp(1.6rem, 4.6vw, 2.3rem); line-height: 1; font-variation-settings: "wdth" 118; }
.pkg__for { margin: .45rem 0 0; color: var(--muted); font-size: .95rem; }
.pkg__tag { flex: none; font-family: var(--mono); font-size: .58rem; letter-spacing: .12em; text-transform: uppercase; padding: .45rem .65rem; border-radius: 999px; background: var(--gold); color: var(--bg-deep); font-weight: 600; }
.pkg__tag--line { background: transparent; color: var(--gold); border: 1px solid oklch(0.80 0.12 82 / .6); }
.pkg__price { display: flex; align-items: baseline; gap: .35rem; flex-wrap: wrap; line-height: 1; }
.pkg__cur { font-family: var(--mono); font-size: .9rem; color: var(--gold); align-self: flex-start; margin-top: .5rem; }
.pkg__amt { font-weight: 900; font-size: clamp(3.4rem, 12vw, 5.4rem); letter-spacing: -.04em; font-variation-settings: "wdth" 125; font-variant-numeric: tabular-nums; }
.pkg__per { font-family: var(--mono); font-size: .8rem; color: var(--muted); }
.pkg__dayrow { display: flex; flex-wrap: wrap; align-items: center; gap: .5rem 1rem; }
.pkg__day { display: inline-flex; align-self: flex-start; gap: .5em; align-items: center; font-size: .9rem; padding: .4rem .75rem; border-radius: 999px; border: 1px dashed oklch(0.80 0.12 82 / .55); }
.pkg__day b { color: var(--gold); }
.pkg__ask { margin: 0; font-weight: 900; text-transform: uppercase; font-size: clamp(1.7rem, 5.6vw, 2.5rem); line-height: 1; letter-spacing: -.02em; font-variation-settings: "wdth" 115; }
.pkg__ask small { display: block; margin-top: .5rem; font-family: var(--mono); font-size: .66rem; letter-spacing: .08em; text-transform: none; color: var(--muted); font-weight: 400; line-height: 1.5; }
.pkg__promise { display: grid; gap: .35rem; padding: 1rem 1.15rem; border-radius: 14px; background: oklch(0.80 0.12 82 / .09); border: 1px solid oklch(0.80 0.12 82 / .45); }
.pkg__promise span { font-family: var(--mono); font-size: .6rem; letter-spacing: .14em; text-transform: uppercase; color: var(--gold); }
.pkg__promise p { margin: 0; font-weight: 800; font-size: clamp(1.05rem, 2.6vw, 1.22rem); line-height: 1.3; }
.pkg__kit { margin: 0 0 -.6rem; font-family: var(--mono); font-size: .62rem; letter-spacing: .12em; text-transform: uppercase; color: var(--muted); }
.counts { display: grid; grid-template-columns: repeat(3, 1fr); border-top: 1px solid var(--line); border-bottom: 1px solid var(--line); }
.cnt { padding: 1rem .2rem .9rem; }
.cnt + .cnt { border-left: 1px solid var(--line); padding-left: .9rem; }
.cnt__n { display: block; font-weight: 900; font-size: clamp(2.2rem, 7vw, 3rem); line-height: 1; color: var(--gold); font-variation-settings: "wdth" 125; font-variant-numeric: tabular-nums; }
.cnt__l { display: block; margin-top: .35rem; font-size: .84rem; line-height: 1.3; }
.cnt__l small { display: block; color: var(--muted); font-size: .76rem; }
.plist { list-style: none; margin: 0; padding: 0; display: grid; gap: .65rem; }
.plist li { position: relative; padding-left: 1.7rem; line-height: 1.45; }
.plist li::before { content: ""; position: absolute; left: 0; top: .5em; width: 1rem; height: .5rem; border-left: 2px solid var(--gold); border-bottom: 2px solid var(--gold); transform: rotate(-45deg) translateY(-3px); }
.pkg .btn { margin-top: auto; width: 100%; }

.gloss { max-width: 1180px; margin: clamp(1.6rem, 4vh, 2.4rem) auto 0; display: grid; gap: .8rem; padding: 1.2rem; border-radius: 16px; border: 1px solid var(--line); }
@media (min-width: 760px) { .gloss { grid-template-columns: auto repeat(3, 1fr); align-items: start; gap: 1.6rem; padding: 1.4rem 1.8rem; } }
.gloss__h { font-family: var(--mono); font-size: .64rem; letter-spacing: .12em; text-transform: uppercase; color: var(--gold); margin: .2rem 0 0; }
.gloss dl { margin: 0; }
.gloss dt { font-weight: 800; }
.gloss dd { margin: .15rem 0 0; color: var(--muted); font-size: .92rem; line-height: 1.45; }

/* ---------- Calculadora de VideoClip ---------- */
.calc { padding: clamp(1.3rem, 3.4vw, 2.2rem); border-radius: 22px; border: 1px solid var(--line); background: var(--surface); display: grid; gap: 1.4rem; align-content: start; }
.calc__label { display: block; font-family: var(--mono); font-size: .64rem; letter-spacing: .12em; text-transform: uppercase; color: var(--muted); margin-bottom: .7rem; }
.chips { display: flex; flex-wrap: wrap; gap: .5rem; }
.chip { min-height: 44px; padding: .55rem 1rem; border-radius: 999px; border: 1px solid var(--line); font-weight: 600; transition: background-color .3s, color .3s, border-color .3s; }
.chip[aria-pressed="true"] { background: var(--gold); color: var(--bg-deep); border-color: var(--gold); }
.calc__total { display: flex; align-items: baseline; gap: .4rem; line-height: 1; }
.calc__amt { font-weight: 900; font-size: clamp(3.2rem, 11vw, 4.8rem); letter-spacing: -.04em; font-variation-settings: "wdth" 125; font-variant-numeric: tabular-nums; }
.calc__break { margin: .5rem 0 0; font-family: var(--mono); font-size: .7rem; letter-spacing: .04em; color: var(--muted); }
.stepper { display: inline-grid; grid-template-columns: 56px minmax(6.5ch, auto) 56px; align-items: center; border: 1px solid var(--line); border-radius: 999px; }
.stepper button { height: 56px; font-size: 1.6rem; line-height: 1; border-radius: 50%; }
.stepper button:hover:not(:disabled) { color: var(--gold); }
.stepper button:disabled { opacity: .3; cursor: not-allowed; }
.stepper output { text-align: center; font-weight: 800; font-size: 1.15rem; font-variant-numeric: tabular-nums; }

/* ---------- 04 — Reel ---------- */
.solo { max-width: 1180px; margin: 0 auto; display: grid; gap: clamp(1.4rem, 4vw, 3rem); align-items: center; }
@media (min-width: 860px) { .solo { grid-template-columns: minmax(0, 340px) 1fr; } }
.solo__phone { position: relative; width: min(100%, 300px); margin-inline: auto; aspect-ratio: 9 / 16; border-radius: 30px; padding: 10px; background: oklch(0.08 0.004 75); border: 1px solid var(--line); box-shadow: 0 40px 80px -20px oklch(0 0 0 / .7); }
.solo__phone .take { width: 100%; height: 100%; border-radius: 22px; }

/* ---------- 05 — VideoClip ---------- */
.clip { max-width: 1180px; margin: 0 auto; display: grid; gap: clamp(1.4rem, 4vw, 3rem); }
@media (min-width: 920px) { .clip { grid-template-columns: 1fr 1fr; align-items: center; } }
.clip__media { position: relative; border-radius: 20px; overflow: hidden; aspect-ratio: 16 / 11; background: var(--surface); }
.clip__media img { width: 100%; height: 100%; object-fit: cover; }
.clip__media::after { content: ""; position: absolute; inset: 0; background: linear-gradient(0deg, oklch(0.08 0.004 75 / .85), transparent 55%); }
.clip__badge { position: absolute; z-index: 1; left: 1rem; bottom: 1rem; right: 1rem; display: flex; flex-wrap: wrap; gap: .4rem; }
.clip__badge span { font-family: var(--mono); font-size: .62rem; letter-spacing: .08em; padding: .4rem .6rem; border-radius: 999px; background: oklch(0.105 0.006 75 / .7); border: 1px solid var(--line); }

/* ---------- 06 — Cómo trabajamos ---------- */
.steps { list-style: none; margin: 0 auto; padding: 0; max-width: 1180px; display: grid; gap: 1px; background: var(--line); border: 1px solid var(--line); border-radius: 20px; overflow: hidden; }
@media (min-width: 820px) { .steps { grid-template-columns: repeat(3, 1fr); } }
.step { background: var(--bg); padding: clamp(1.4rem, 3vw, 2.2rem); }
.step__n { font-family: var(--mono); font-size: .66rem; letter-spacing: .12em; color: var(--gold); }
.step__t { margin: .8rem 0 .4rem; font-weight: 800; font-size: clamp(1.25rem, 3vw, 1.6rem); line-height: 1.15; }
.step__d { margin: 0; color: var(--muted); }

/* ---------- Cierre ---------- */
.final { position: relative; padding: clamp(5rem, 16vh, 10rem) var(--pad); text-align: center; overflow: hidden; }
.final::before { content: ""; position: absolute; left: 50%; top: 60%; width: min(900px, 140vw); aspect-ratio: 1; transform: translate(-50%, -50%); background: radial-gradient(circle, oklch(0.80 0.12 82 / .16), transparent 62%); z-index: -1; }
.final__title { margin: 0 auto; font-weight: 900; text-transform: uppercase; letter-spacing: -.04em; line-height: .9; font-size: clamp(2rem, 9.4vw, 8.4rem); font-variation-settings: "wdth" 115; text-wrap: balance; }
.final__text { margin: 1.3rem auto 2rem; max-width: 42ch; color: var(--muted); font-size: clamp(1rem, 2.2vw, 1.2rem); }
.final .btn { font-size: 1.08rem; min-height: 60px; padding-inline: 2rem; }
.final__alt { margin-top: 1.4rem; display: flex; justify-content: center; flex-wrap: wrap; gap: .4rem 1.4rem; font-size: .92rem; color: var(--muted); }
.final__alt a { padding: .5rem 0; border-bottom: 1px solid var(--line); }
.final__alt a:hover { color: var(--gold); border-color: var(--gold); }

/* ---------- Footer ---------- */
.pfoot { padding: 2rem var(--pad) calc(2rem + env(safe-area-inset-bottom)); border-top: 1px solid var(--line); display: flex; flex-wrap: wrap; justify-content: space-between; gap: 1rem; font-size: .85rem; color: var(--muted); }
.pfoot nav { display: flex; gap: 1.2rem; flex-wrap: wrap; }
.pfoot a:hover { color: var(--gold); }

/* ---------- Barra fija de WhatsApp (móvil) ---------- */
.wa-dock {
  position: fixed; z-index: 65; left: 0; right: 0; bottom: 0;
  padding: .7rem var(--pad) calc(.7rem + env(safe-area-inset-bottom));
  background: linear-gradient(0deg, var(--bg-deep) 55%, transparent);
  transform: translateY(110%); transition: transform .6s var(--ease);
}
.wa-dock.is-on { transform: none; }
.wa-dock .btn { width: 100%; }
@media (min-width: 861px) { .wa-dock { display: none; } }
@media (max-width: 860px) { body { padding-bottom: 88px; } }

/* ---------- Revelados ---------- */
html.js [data-reveal] { opacity: 0; transform: translateY(26px); transition: opacity .9s var(--ease), transform 1.1s var(--ease); transition-delay: var(--d, 0s); }
html.js [data-reveal].is-in { opacity: 1; transform: none; }

@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after { animation: none !important; transition-duration: .01ms !important; }
  html.js [data-reveal] { opacity: 1; transform: none; }
}

/* El titulo del sistema vive en una columna angosta en escritorio */
@media (min-width: 980px) { .system .scene__title { font-size: min(4.4vw, 4.4rem); } }


/* Tres columnas de planes: la etiqueta va encima del nombre (si no, se corta) */
@media (min-width: 1100px) { .subs .pkg__top { flex-direction: column-reverse; align-items: flex-start; gap: .9rem; } }

/* ============================================================
   04 — PROYECTOS DE MARCA (estrategia, web, lanzamiento)
   ============================================================ */
/* Paquete grande */
.big { max-width: 1180px; margin: 0 auto; display: grid; gap: clamp(1rem, 2.4vw, 1.6rem); }
.big__pkg {
  display: grid; gap: 1.5rem; padding: clamp(1.4rem, 3.4vw, 2.4rem); border-radius: 22px;
  border: 1px solid oklch(0.80 0.12 82 / .7);
  background: radial-gradient(90% 70% at 100% 0%, oklch(0.80 0.12 82 / .13), transparent 60%), var(--surface);
  box-shadow: 0 40px 90px -30px oklch(0.80 0.12 82 / .25);
}
@media (min-width: 900px) { .big__pkg { grid-template-columns: minmax(0, .95fr) minmax(0, 1.05fr); align-items: center; column-gap: clamp(2rem, 5vw, 4.5rem); } }
.big__intro { display: grid; gap: .75rem; justify-items: start; }
.big__name { margin: 0; font-weight: 900; text-transform: uppercase; letter-spacing: -.03em; line-height: .95; font-size: clamp(1.9rem, 5.6vw, 3rem); font-variation-settings: "wdth" 100; }
.big__for { margin: 0; max-width: 40ch; color: var(--muted); }
.big__price { display: grid; gap: .15rem; }
.big__from { font-size: .88rem; font-weight: 700; color: var(--muted); }
.big__extra { margin: 0; font-size: .95rem; font-weight: 700; color: var(--gold); }
.big__side { display: grid; gap: 1.4rem; justify-items: start; }
.big__side .plist li { font-size: 1.02rem; }

/* Servicios sueltos grandes */
.svc { display: grid; gap: clamp(1rem, 2.4vw, 1.6rem); }
@media (min-width: 900px) { .svc { grid-template-columns: repeat(3, 1fr); align-items: stretch; } }
.svc__card .pkg__name { font-size: clamp(1.45rem, 3.6vw, 1.85rem); }
.svc__card .pkg__amt { font-size: clamp(2.8rem, 9vw, 3.8rem); }
.svc__note { margin: -.4rem 0 0; font-size: .85rem; color: var(--muted); }

/* Webs que diseñamos y construimos */
.webs { max-width: 1180px; margin: clamp(3rem, 8vh, 5rem) auto 0; }
.webs__title { margin: 0; font-weight: 800; font-size: clamp(1.4rem, 3.6vw, 2rem); letter-spacing: -.02em; line-height: 1.1; }
.webs__sub { margin: .4rem 0 0; color: var(--muted); }
.webs__grid { display: grid; gap: 1rem; margin-top: 1.4rem; }
@media (min-width: 900px) { .webs__grid { grid-template-columns: repeat(3, 1fr); } }
.site { display: block; overflow: hidden; border-radius: 14px; border: 1px solid var(--line); background: var(--bg); transition: transform .5s var(--ease), border-color .3s; }
.site:hover { transform: translateY(-4px); border-color: oklch(0.80 0.12 82 / .6); }
.site__bar { display: flex; align-items: center; gap: 6px; padding: .55rem .8rem; background: oklch(0.20 0.008 78); border-bottom: 1px solid var(--line); }
.site__bar i { width: 9px; height: 9px; flex: none; border-radius: 50%; background: oklch(0.42 0.01 80); }
.site__bar span { flex: 1; min-width: 0; margin-left: .5rem; padding: .2rem .65rem; overflow: hidden; text-overflow: ellipsis; white-space: nowrap; border-radius: 999px; font-size: .76rem; color: var(--muted); background: oklch(0.15 0.006 75); }
.site__shot { display: block; aspect-ratio: 16 / 10; overflow: hidden; }
.site__shot img { width: 100%; height: 100%; object-fit: cover; object-position: top; transition: transform 1.2s var(--ease); }
.site:hover .site__shot img { transform: scale(1.04); }
.site__meta { display: grid; gap: .1rem; padding: .8rem .95rem .9rem; }
.site__meta b { font-weight: 800; }
.site__meta span { font-size: .86rem; color: var(--muted); }